« In-Depth Analysis of How Real Music Ringtones Relate to Digital Music | Main | Indies Say Stats Prove Combined Chart Was Unfair »

April 23, 2005

New Single For Free

The Hollywood Reporter:EMI Music is using new methods to promote new singer Joss Stone, including giving away the new single "The Right Time" and having it feature in an ad for Gap. "The four-week campaign kicks off Thursday, when Gap.com begins offering Stone's recording as a free Windows Media format download in exchange for the consumer's e-mail address...Cingular subscribers will be offered a ringtone of Stone's recording for a two-week period of exclusivity through the wireless company's Cingular Sounds pre-release program."

Posted by James in Marketing | Permalink

TrackBack

TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d8341c784753ef00d835458f3e69e2

Listed below are links to weblogs that reference New Single For Free:

Comments

The comments to this entry are closed.