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April 27, 2005

Yahoo Executive Sees Radio Losing Music In Near Future

RAIN:  At RAIN's Las Vegas Summit last week, David Goldberg (VP/GM for Yahoo!Music) delivered a pretty thought provoking keynote..."The future of music presentation will be services that not only effectively combine "programming" (music presented with no input from the listener) and "on-demand" (the listener selects exactly what he or she hears) -- but shift the experience to platforms other than the PC and broadcast radio." The article further states that Goldberg's ideal of a completely digital music world, the PC -- and broadcast radio -- will be left behind. Wow....that's pretty forward thinking stuff and I'm sure it woke up a few people in the audience, but it is entirely possible...Goldberg claims Terrestrial radio will continue as a very successful, profitable business -- but it will be mostly talk...What do you think??

Posted by Todd in FM Radio | Permalink


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