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July 14, 2005

For Apple, It's Nothing But IPod

Forbes: Enlightening article about the "halo effect" (i.e. The iPod isn't just bringing digital music to the masses - It's bringing Macs to the market) and some interesting results from a new survey of 1,143 households (i.e., iPod owners with Windows computers were more than three times as likely to buy a Mac.)

Posted by Todd in Apple | Permalink


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