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July 21, 2005

Latest In-vehicle Audio Entertainment System Research

Strategy Analytics has released a new report that sheds some light on a growing market worth further examination... "By the end of 2011 the market for in-vehicle audio entertainment systems will be worth US$56B, in terms of OE and aftermarket systems sales across North America, Europe and Japan, increasing from US$27B in 2004...Over the next 2-3 years, the market for in-vehicle entertainment systems will be most significantly impacted by: new digital audio products that play ‘soft’ music files; digital broadcast technologies; and emerging display based entertainment systems."

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